In this era of information explosion, the information on the Internet is mixed, and sometimes we can’t get the results we want even after exhausting our physical and mental efforts. In this environment, learning an advanced search technology is a technology and method that modern people need to master more and more. Therefore, I use my spare time to learn the art of SEO, learn to use advanced search techniques, and at the same time learn important factors that affect website search rankings and important methods to improve website search rankings.
This is a very useful technology. For a person who is about to enter the IT industry, learning SEO technology can greatly improve his knowledge and understanding of the IT industry. I borrowed the book The Art of SEO for preliminary study. Now I will sort out the study notes of the advanced search part and attach my own learning experience.
Advanced Search Techniques:
1. Basic instructions
a) -Keywords: Exclude keywords from search results
b) +keyword: Mandatory include keyword
c) “Keyword Phrase”: Display the exact phrase in the search results
d) Keyword 1 OR Keyword 2: Contains at least one of the given keyword results
2. Google Advanced Search Operators
experience:
1. The search algorithms used by each search engine are different, and the weights of various factors that affect the ranking of results in different search engines are also different. Therefore, for search engine optimization, it is best to target a certain search engine first. A search engine for optimization, of course, this search engine should be the most used search engine by your target users.
2. When we use search engines to obtain information, the method is generally relatively simple. When I used search engines before, 90% of the time I used keywords to search, which is the most basic search method, although this can satisfy 90% of my own needs, but sometimes with advanced search methods can help us obtain information faster and better, especially for very professional search results, such as essay writing and so on.
3. For most people, the implementation of search engines is an inscrutable process, but search engine optimization for specific search engines is not as difficult as imagined. More often, this is a cyclical process. Good optimization is a virtuous circle, and poor optimization is a vicious circle. To achieve good optimization, we need to deeply understand the factors that search engines refer to when ranking results. Some factors will make the ranking Rise, and some factors will cause the ranking to drop, we must be down-to-earth to do a good job in the part that can make the ranking rise, and avoid the minefield of search engines.
